Asia Game Buzz: Marketing Strategies & Insights for Emerging Games

If your game is already on Steam but struggling to gain traction in China, we’ll help you build an engaged local player base. Our services include:

• Community Creation & Management: We manage QQ groups, organize contests, and engage with players daily to foster loyalty.
• KOL & KOC Promotion: Get your game in front of top gaming influencers (Key Opinion Leaders) and passionate micro-influencers (Key Opinion Consumers).
• Press Release Distribution: Gain visibility in China’s top gaming media outlets with professionally written and localized news coverage.
• Steam Curator Collaboration: We partner with influential Steam curators on Chinese platforms to enhance your game’s credibility and reach.

Planning to launch your game on Steam? We’ll ensure a successful entry into the Chinese market with:

• Pre-Launch Community Building: Generate excitement before your release with active player engagement.
• Influencer & Media Coverage: Secure promotions from trusted voices in China’s gaming scene to amplify your game’s reach.
• Localized Marketing Strategy: Craft tailored campaigns that resonate with Chinese gamers and drive organic growth.

We offer comprehensive PR and social media strategies to help you establish your identity in China. Our services include:

• Localized Branding Strategy: Develop a unique brand identity tailored to resonate with Chinese audiences, ensuring cultural relevance and appeal.
• PR Strategy: Craft and implement targeted public relations initiatives to build awareness and credibility in the Chinese market.
• Social Media Strategy: Create and manage engaging social media campaigns that foster community interaction and brand loyalty within China.
• Market Localization: Tailor your messaging and content to align with local preferences and trends, enhancing your brand's connection with Chinese consumers.