At Asia Game Buzz, every game — from indie to AAA — deserves to be seen, experienced, and celebrated by passionate players. The Asian gaming market, led by China's expansive gaming community, offers unparalleled opportunities for visibility and engagement. To crack it requires deep local insight, cultural fluency, and tailored marketing strategies.
Our Mission
Asia Game Buzz is a specialized PR and marketing agency dedicated to helping game creators broaden their reach across Asia, with a strategic focus on the Chinese market. We help video game developers and publishers connect with larger, more engaged player bases through targeted promotion, community engagement, and media outreach.
Our Approach
Insight
Through market and audience research, we gain insight into trends, platforms, and gamer behavior throughout Asia.
Strategy
We craft bespoke PR and marketing strategies based on your unique goals, audience, and genre.
Engagement
We activate campaigns across media, influencers, and communities to spark conversations and build brand loyalty.
Growth
We measure impact and refine strategies to help your game become more dominant throughout various markets.
Where We Operate
Based in Shanghai, Asia Game Buzz is at the heart of one of the world's most influential gaming markets.
Let's Create a Buzz Together
Your game deserves recognition, engagement, and a lasting connection with players. Something that we can offer.
Whether you're planning a launch, expanding your audience, or breaking into the Chinese market, we have the tools and the know-how so you can make a real impact.